Value propositions today as we start the BMC (for some…again). It really is an exercise that should happen every year, much like planning. Or a better analogy would be like servicing your car. Over time things get out of sync, distraction and inefficiency creep in and unless you lift the bonnet and have a good look, you could find things starting to break.
Check your business model every year – and if you can, do it with people you know, like and trust:)